While Bitcoin has not had its best year, it seems like a turnaround could be on the horizon. Some financial analysts are predicting a major Bitcoin bounceback in 2023, with demand and prices both returning to strong growth.
While the future is impossible to predict, it is fair to say that Bitcoin is not going anywhere anytime soon.
That’s why now is the right time to finally invest in a Bitcoin ATM for your retail store. To find out exactly why this investment could benefit your business and your customers, read this two-minute explainer.
The Bitcoin ATM Market Is Spreading
It’s becoming clear that Bitcoin ATMs are not just a crypto fad for Silicon Valley’s smartest neighborhoods. In fact, Bitcoin ATMs are popping up in every corner of the country.
You can even have a look at your closest Bitcoin ATMs in far-flung locales such as Grand Rapids, MI, a city that is more than 2000 miles away from Silicon Valley.
As Bitcoin ATMs become the norm across America, you do not want to get left behind when it comes to customer expectations.
A Handy Marketing Tool
If your retail store could use a boost in footfall, a Bitcoin ATM could be just the tool you need. While they are growing in popularity, Bitcoin ATMs are still a novelty in much of the US.
By installing one in your store, you can catch the attention of your community and position your business as one that is tech-savvy and forward-thinking.
Also, Bitcoin ATMs are, quite simply, cool. They will get your customers talking about your business, meaning invaluable free publicity for you.
Stay One Step Ahead of the Competition
If you don’t stay on top of the latest trends, your competitors will overtake you. It’s not a secret that retail is a pretty brutal market right now, especially for smaller operations.
If you want to make sure that your target customers choose you over that rival store, you’ll need every little bit of edge that you can get.
Installing a Bitcoin ATM now allows you to capture market share from the increasing number of Bitcoin enthusiasts across the US before your competitors do.
No Cost to You
Perhaps most importantly, you can install a Bitcoin ATM without having to pay a penny.
Most operators will not charge retail stores for installing an ATM. You will pay no upfront costs, and maintaining the Bitcoin ATM will require very little time or effort.
This means that you can reap the potential benefits without having to incur any financial risk. If you’re looking for a free marketing boost, this could be the way to do it.
Retail Tech Trends for 2023 and Beyond
We may very well see the Bitcoin ATM proliferate in retail stores across the country in the years to come. That’s why right now is the best time to take action.
If you want to stay one step ahead of the retail tech trends that will shape 2023 and beyond, we have got you covered.
Make sure to consult our dedicated Tech section to find out how you can future-proof your business today.
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